Step 1 of 520%Name(Required) First Last Email(Required) Company Name(Required)Industry(Required) Technology Healthcare Finance Education Retail OtherPlease specify your industry(Required)Website URL (if available)Describe your product/service offering(Required)About your CompanyCan you describe your company’s history, and how and when it started?(Required)What are your company values and mission?(Required)What are your short-term and long-term goals for the brand?(Required)Do you have a customer guarantee?(Required) Yes NoWhat is your customer guarantee?(Required)Describe your brand in 3 words(Required)What words or emotions do you want people to associate with your brand?(Required)(select all that apply) Trustworthy Innovative Reliable Friendly Sophisticated Fun Professional Creative Eco-friendly Cutting-edge OtherPlease specify other emotions you want people to associate with your brand(Required)How would you describe your brand’s personality?(Required)(select all that apply) Authoritative Playful Serious Adventurous Caring Edgy Traditional Optimistic Bold Quirky OtherPlease specify other description for your brand’s personality(Required)What tone and language best represent your brand’s voice?(Required)(select all that apply) Formal and Professional Conversational and Friendly Authoritative and Direct Playful and Witty Informative and Educational Inspirational and Motivational Casual and Relatable Empathetic and Supportive Technical and Specific Sophisticated and Refined OtherPlease specify other tone and language best represent your brand’s voice(Required)VisualsAre we creating a new logo?(Required) Yes NoUpload Logo(Required) Drop files here or Select filesMax. file size: 10 MB.Upload Brand Guidelines(Required) Drop files here or Select filesMax. file size: 10 MB.Provide further brand guidelines (if any)Do you have specific brand colors, fonts, or visual elements in mind?(Required)What values or messages do you want your logo to convey?(Required)Do you prefer a wordmark, lettermark, emblem, or abstract logo?(Required) Word only Word & icon Not sureAre there any specific colors or shades that you associate with your brand?(Required)What emotions or feelings do you want the chosen colors to evoke?(Required)Are there any color preferences to avoid?(Required)Do you have any preferences regarding typography or font styles?(Required)Should the typography reflect a formal, casual, modern, or traditional feel?(Required)Are there any particular images or visual elements that should be incorporated into the brand design?(Required)(Supply links to image/visual references if necessary.)What style of imagery resonates with your brand (illustrative, photography, abstract, etc.)?(Required) Illustrative Photography Abstract Not surePlease upload any references or previous collateral you have that may help. Drop files here or Select filesMax. file size: 20 MB, Max. files: 5.CompetitorsWho are your top 3 Competitors (please provide links to their websites)(Required)What do you think they do well?(Required)What do you think do you better?(Required)What makes your brand’s offering unique against competitors?(Required)Target AudienceDescribe your ideal customer in detail, covering their personality and behaviour.(Required)What age bracket does your ideal customer fall into?(Required) under 18 19-30 31-50 51 and aboveWhere would your brand fit into the customer's daily, weekly, or monthly life?(Required)What regular struggles does your ideal customer encounter that you solve?(Required)How do you want customers to feel when interacting with your brand?(Required)(select all that apply) Empowered Valued Inspired Connected Delighted Confident Engaged Respected Excited Satisfied OtherPlease specify how do you want customers to feel when interacting with your brand(Required)PhoneThis field is for validation purposes and should be left unchanged.
